Portfolio example: Farfetch

This was a major localisation project for a luxury fashion online retailer (Farfetch) through the Quill Content agency, translating product descriptions, marketing content, metadata and keywords for SEO purpose.

I translated 124,000 words over 7 months during this project, complying with the client's luxury tone of voice and complex SEO requirements, and was part of a team of 6 translators.

I supported Farfetch's growth in France through:

  • Localising and transcreating their English content into French
  • Integrating pre-agreed keywords into translated copy
  • Translating within strict metadata character limits 
  • Researching technical terms used in the fashion & textile industry
  • Complying with their luxury tone of voice and style guide
  • Team work and virtual collaboration with colleagues and editors